Middle East and Central Asia Creator Economy Market is Segmented By Content Type (Videos, Live Streaming, Music, Podcasts, Blogging, Others), By Revenue Source (Advertising, Subscriptions, Merchandise, Sponsorships, Tipping/Donations, Affiliate Marketing, Others), By Platform (Video, Audio, Social Media, Ecommerce, Crowdfunding, Others) The report offers the value (in USD million) for the above-mentioned segments.
Market Size in USD
CAGR21.3%
Study Period | 2023 - 2030 |
Base Year of Estimation | 2030 |
CAGR | 21.3% |
Market Concentration | High |
Major Players | YouTube, Instagram, TikTok, Likee, Snapchat |
The Middle East and Central Asia Creator Economy market size is expected to be valued at US$ 229.5 million in 2023 and is expected to reach US$ 1,275.0 million by 2030, grow at a compound annual growth rate (CAGR) of 21.3% from 2023 to 2030.
Middle East and Central Asia Creator Economy Market Analysis
The creator economy refers to the class of entrepreneurs, content creators, influencers, bloggers, videographers, and artists who monetize their content online across social media platforms. It is a fast-growing movement driven by the proliferation of social media, smartphone penetration, younger demographics, and the COVID-19 pandemic which has accelerated digital content creation and consumption.
Key drivers include rising internet and smartphone adoption, young populations increasingly seeking creative careers, growth of social media, and desire for localized content. The Middle East and Central Asia Creator Economy Market is segmented by content type, revenue source, platform, and end-user age group. By content type, the videos segment accounted for the largest share. Video creation has exploded thanks to platforms like YouTube, TikTok, and Likee. The short-video format resonates with younger audiences and is easy to produce and consume on mobile devices.